Case studies · Ecommerce
David Vollmer Jr.Isolator Fitness
From one product to $70M+ in online sales, and an exit.*
Isolator Fitness started by selling one product, The Isolator, then grew into a line of lunch coolers. Online sales passed $70M through its website and Amazon stores, and David went on to sell the company.
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- 1product to start: The Isolator
- $70M+*in online sales through the website and Amazon stores
- 100+employees making coolers in Reading, PA at the company's peak
- SoldDavid went on to sell Isolator Fitness
Where they started
The starting line.
Isolator Fitness started with a single product: The Isolator.
David needed to sell it online, profitably, and then turn one product into a brand.
What we built
Step by step.
Launch
Selling The Isolator
- Launched and grew online sales of The Isolator
Scale
From one product to a product line
- Evolved the brand into selling lunch coolers
- Sales through the brand's own website and its Amazon stores
Exit
Building something worth buying
- A brand with its own customers, its own website and a proven sales engine
- David went on to sell the company
The results
What happened next.
- More than $70M in online sales through the website and Amazon stores.*
- At its peak, more than 100 employees making coolers in Reading, Pennsylvania.*
- David went on to sell Isolator Fitness.*
“Worth every penny.”
“I've paid Bryan over $1 million and it was worth every penny… You can't afford not to hire Bryan and his team because they are the absolute best in what they do, and one thing I love about Bryan is that he is committed to producing results.”
David Vollmer Jr.Founder, Isolator FitnessYour turn
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*Results may vary and are not typical. They reflect a specific client and depend on their offer, market, effort and many other factors.